Welcome to Moser Motor Sales, a family-owned Ford franchised dealership for over 110 years, located at 218 W. Main Street in Berne, Indiana, with a branch dealership, Moser Motors of Portland, located at 1509 N. Meridian St., Portland, Indiana.  

Looking for that "just right" vehicle? Moser Ford has a trading relationship with Dealers across the tristate area, giving us access to  thousands of vehicles. We can find that just right vehicle with your shopping list of must haves and would likes, usually within 1-2 days.

Moser Motor Sales is one of the oldest dealerships in the nation and the oldest family-owned Ford dealership in Indiana.

Today's owners, Jim Eicher and Bracton Eicher, great-grandson and great-great grandson of A.J. Moser, the founder of Moser Motor Sales, attribute the longevity of the company to great employees, a loyal customer base, and a strong foundation built by his forefathers.

Founded as A.J. Moser and Company, the dealership initially sold and serviced steam engines and threshing machines. By 1914, it had become a Ford dealership, also selling and servicing Fordson tractors. Today, Moser Motor Sales features a commercial vehicle department in addition to new and pre-owned Ford vehicles. Throughout the years, Moser Motor Sales has been recognized by Ford with over 25 distinguished achievement awards for sales and service, the most current being the President's Award for outstanding customer satisfaction and excellent sales performance.

Moser Motor Sales is proud of its history and confident of its future as it continues to operate on the old-fashioned values of personal service and integrity while embracing futuristic products and technology.

Moser Motor Sales is committed to serving its customers and looks forward to adding you to its family of satisfied customers.

Contact Info

Moser Motor Sales

218 W Main St
Directions Berne, IN 46711

  • Sales: (260) 589-2171
  • Service: (260) 589-2171
  • Parts: (260) 589-2171

Showroom Hours

  • Monday 7:00AM - 6:00PM
  • Tuesday 7:00AM - 6:00PM
  • Wednesday 7:00AM - 6:00PM
  • Thursday 7:00AM - 6:00PM
  • Friday 7:00AM - 6:00PM
  • Saturday 8:00AM - 12:00PM
  • Sunday Closed